USI Job Opportunity: Marketing Coordinator
USI is looking to hire a Marketing Coordinator based in Orlando, FL.
POSITION DESCRIPTION Click Here to Download Full Description
Position Title: Marketing Coordinator Department: Marketing
Reports To: Chief Commercial Officer Supervises: None
Employment Type: Full-Time Classification: Salary + Annual Bonus
Publish Date: 6/11/2025 Location: Orlando, Florida area/region
Position Purpose
The USI Marketing Coordinator will serve as an executional driver of USI's marketing campaigns, events, digital platforms, and marketing operations. This role will provide tactical support for the sales and marketing teams through effective campaign execution, event support, HubSpot operations, vendor coordination, and channel scheduling and publishing.
MAJOR RESPONSIBILITIES & DUTIES
Tradeshow and Event Planning / Management
- Plan, organize, and support the execution of conferences, tradeshows, and other regional field events.
- Manage event logistics, including vendor coordination, shipping, and on-site execution.
- Anticipate event needs and proactively address potential challenges.
- Maintain meticulous records of event budgets, contracts, and communications.
- Collaborate with sales and marketing teams to ensure seamless execution and lead-capture results.
- Build and deploy event-specific marketing emails and nurture sequences in HubSpot.
- Compile post-event reports with recommendations on whether to attend future shows/events based on event results and ROI.
Marketing Campaigns, Content, and Digital Coordination
- Build and deploy marketing emails, newsletters, and nurture workflows within HubSpot.
- Manage campaign lists, segmentation, tagging, and lead capture processes.
- Schedule and publish content across LinkedIn, Meta, YouTube, and blog platforms.
- Coordinate collateral distribution and content publishing across digital channels.
- Create and manage a monthly content calendar tied to key metrics to optimize performance.
Marketing Systems & Vendor Coordination
- Manage ongoing HubSpot CRM maintenance, list hygiene, and troubleshooting.
- Serve as point-of-contact for platform issues, coordinating with external vendors as needed.
- Coordinate project deliverables and asset reviews from design and content contractors.
General Administrative, Sales Support & Marketing Ops
- Provide support for the sales and customer success teams including creating reference sheets, guides, tools, and other materials that help improve sales performance.
- Manage name badges, business cards, swag ordering, and marketing inventory oversight.
- Coordinate collateral printing and distribution requests from internal stakeholders.
- Maintain internal asset libraries and file organization within HubSpot and SharePoint.
- Manage and prioritize internal marketing requests from key stakeholders, setting clear expectations and adhering to deadlines.
SUCCESS METRICS AND KPI'S:
- Execution and on-time delivery of marketing campaigns, emails, and content across digital platforms.
- Accuracy and maintenance of HubSpot CRM data, workflows, and campaign tagging.
- On-time tradeshow logistics execution and post-show lead capture processes while staying on budget.
- Timely coordination and delivery of external vendor assets.
- Effective management of collateral inventory, swag, and event materials while staying on budget.
- Internal team and vendor coordination efficiency.
QUALIFICATIONS
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4-year college degree in Marketing, Event Management, Communications, or Business Administration, or equivalent work experience.
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3+ years experience in digital marketing or marketing operations.
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Hands-on experience with CRM & marketing automation platforms (HubSpot strongly preferred).
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Strong organizational and project management skills.
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Experience supporting live events or tradeshows is strongly preferred.
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Experience with Canva, Adobe, or other design tools a plus.
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Collaborative team player with excellent communication skills and a positive attitude who loves to contribute, grow, and make an impact!
PHYSICAL REQUIREMENTS / WORK ENVIRONMENT
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Job responsibilities require remote work.
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Work environment will make heavy use of technology & software designed to increase productivity of marketing, sales, and operational support.
- Must be able to hear well and speak clearly to allow efficient phone and virtual communications.
- Must be able to travel upon reasonable notice to numerous domestic locations.
Click Here to Download Full Description
If interested, please apply by submitting the application form on our Careers page.
USI provides equal employment opport9unities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.